Chicagoland Home Products

Brand Refresh

Plan:

Develop a new brand for Chicagoland Home Products that offers a clean look, modern design and tells a strong story for high-quality, locally-owned custom storage solutions.

Action:

After interviewing the two owners, I created a new logo with brand guidelines outlining their new fonts, color palette and photo direction. Once approved, I collaborated with a backend web developer, as I focused on frontend design via WordPress following the new brand. Additional refreshed assets included: product guide, business cards, Office 365 templates, design grids and email signatures.

Logo Redesign
Logo
Website Redesign
Interactive Product Guide

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